Kwop › Shopify integration

Kwop for Shopify

Kwop records every visit to your Shopify store like a video, then reads your orders and products. You see which visit led to which order, which product pages people opened, what they added to cart, and which products actually convert.

What Kwop adds to your Shopify store

Shopify tells you what sold. Kwop shows you the visits behind each sale, and the ones that almost became one:

• Orders tied to visits. Each paid order is matched by email to the visitor who placed it. Open it and watch the session replay of the journey behind it: source, pages read, visits before buying.
• Product pages viewed. A visit to a product page counts for that product, whether the address is /products/hoodie, a collection path like /collections/new/products/hoodie or a translated one like /fr/products/hoodie. When the address carries ?variant=, Kwop counts that exact variant.
• Add to cart. A click on "Add to cart" or "Buy it now" puts the variant in the address (or the product's first one) in that visit's cart, so you know what each shopper was about to buy.
• Products ranked by conversion. Every product and variant ranked by the share of tracked visitors who reached it and paid, with its revenue.
• Discount codes and price changes. Kwop reads your price rules and notices when a price changes, a product is archived, or a discount is added or ends.

Products & plans: your catalog ranked by conversion

On the Revenue page, the Products & plans table lists each product with four numbers from real visits:

• Visitors: tracked visitors who opened the product page or added it to cart.
• Checkout: those who went to pay for it.
• Paid and Conversion: how many of them paid for it, and the share that did.
• Revenue and Left at checkout: the money it brought, and the price of what people were buying when they left without paying.

Sort by conversion, revenue or visitors, and view it by product or by plan (each variant). Products with fewer than 10 visitors are ranked after the others, so one lucky sale does not top the list. Each order line counts for its own product, with its share of the order total.

How to connect Shopify

Two parts: the tracking line on your theme, then a read-only token. Both are shown step by step in the Kwop dashboard, under Setup.

1. In Shopify, go to Online Store → Themes → Edit code, open theme.liquid, paste the Kwop line just before </head> and save. Visits are recorded from then on.
2. In Shopify admin → Settings → Apps and sales channels, click Develop apps (allow it once if Shopify asks).
3. Click Create an app and name it "Kwop".
4. Open Configure Admin API scopes, tick read_orders, read_products and read_price_rules, then save.
5. Click Install app, then reveal and copy the Admin API access token. It starts with shpat_.
6. In Kwop, open Setup → Connect your payments → Shopify, paste your store address (yourstore.myshopify.com) and the token.

Kwop checks the token before saving it, imports the last 90 days of orders, then syncs every 10 minutes (or on "Sync now").

What Kwop reads from Shopify

Only paid, partially paid and partially refunded orders with a total above zero are counted. Kwop only asks for read scopes and only reads: it does not edit orders, change products or move money. It is stored encrypted and used only to read your store.

How an order finds its visit

Kwop matches orders to visitors by email. The Kwop line reads the email a shopper types in your store's own forms, such as an account or newsletter form. When an order's email matches a visitor, the order is attached to their visit and shows up in their journey. If they type their email later, their past orders are linked then. Developers can also call Flow.identify(email).

An order from someone who never visited, or never typed their email on your store, is kept but not shown.

Privacy on a recorded Shopify store

• Every field a shopper types in is masked in their browser. Passwords are never read.
• To stop email capture, add data-capture-email="off" to the Kwop line, or data-flow-no-capture on a single form.
• Add the flow-mask class to hide text, or flow-block to leave an element out of the recording.
• With data-consent="required", nothing is recorded until your cookie banner calls Flow.consent().

Ask Kwop, or your own AI, about your store

Ask Kwop in plain English which products convert best, where buyers drop off or how much was left at checkout, and it answers from your dashboard's numbers. Follow-ups list the people who were ready to buy and did not pay, with an email written from their visit that only offers real deals, like an active discount code from your store.

With the Kwop MCP server, Claude, ChatGPT, Gemini or Cursor can read the same data, including get_revenue for the product ranking and get_products for your products, prices and discount codes.

Which plan includes Shopify

Connecting Shopify is part of Pro, with unlimited sites, every session recorded, Kwop, MCP and real-time alerts. Starter records visits on one store, without connectors or revenue. You can try Kwop first with 3 test visits of your store, no card. See current prices on the pricing page.

Selling elsewhere too? Kwop also connects Stripe and Whop.